Microsoft and Apple raise prices as AI-driven chip shortages hit Xbox, Macs and iPads
Microsoft and Apple are raising prices for Xbox consoles, Macs and iPads as the AI boom sends memory chip costs soaring, with prices increasing by up to $300 (about β¬265) and as much as 25%, depending on the product.
Euronews

Microsoft said on Thursday it will raise the price of its Xbox video game consoles worldwide by between $100 and $150 from 1 August, blaming soaring storage and memory costs driven by AI-related demand. Editorβs note: Euro figures are approximate con... [4088 chars]
Friday, June 26, 2026